Skip to the stories
Wednesday, 28 October 2026
Saved

Next edition

6:24

Industry News

Former Affirm Press executives launch sales representation agency Manuka Books

Keiran Rogers and Grace Breen have launched Manuka Books to provide sales representation for independent publishers in Australia and New Zealand.

FTMQ Books, written by our newsroom0 views

Share

Keiran Rogers and Grace Breen have launched Manuka Books, a sales representation business for independent publishers, the Bookseller reported on October 27. The company will represent a selected group of local and international publishers across retail accounts in Australia and New Zealand. [1]

The Bookseller reported that Australian children's publisher Five Mile Press is the agency's first client. Manuka Books will handle trade, online, education, speciality and gift accounts for Five Mile Press. Five Mile Press will continue to handle its mass-market accounts directly, including Big W, Kmart, Target and Woolworths. [1]

According to the Bookseller, Manuka Books will offer services including sales, reporting, market analysis, retail marketing and sales strategy. Founders Rogers and Breen were previously colleagues at Affirm Press, which is a book publisher based in Melbourne. [1][2]

Share

In short

  • Keiran Rogers and Grace Breen launched Manuka Books to represent independent publishers in Australia and New Zealand.
  • Five Mile Press is the first client signed to Manuka Books.
  • Five Mile Press will keep direct control over its mass-market retail accounts such as Big W, Kmart, Target and Woolworths.
  • Manuka Books offers sales, market analysis, reporting, retail marketing and strategy services.

Sources

Every paragraph above points to the numbered items it rests on. Read the originals here.

  1. [1]Former Affirm Press colleagues launch Manuka BooksThe Bookseller, 11h ago (the report this story comes from)

Background

  1. [2]Affirm Press on Wikipedia
  2. [3]This Wasn't Meant for You Anyway on Wikipedia

Our newsroom writes these reports with the help of software, from the 3 sources listed and nothing else, and checks them against those sources. Facts can still be wrong or move on; the originals are the record. Spotted a mistake? Write to daniel@monsterkong.com.

Earlier reports of ours on the same people and subjects.

More in Industry News

Get the day in one email

Reports like this one, the top news of the last 24 hours, every morning. Free, one email a day; readers can comment under every report.

By signing up you agree to our terms and privacy policy. Unsubscribe any time.

Comments

Loading

Join the conversation

Comments are open to readers of our daily email: the top news of the last 24 hours, every morning, free. Sign up and the comment box opens.

Already on the list? Enter the same address and we will send a sign-in link.

By signing up you agree to our terms and privacy policy. Unsubscribe any time.