Pro Palestine Activists Targeted Sacha Baron Cohen Ali G Film Boycott

Pro-Palestine activists attempted to ignite a boycott against the Sacha Baron Cohen film Ali G: Who Iz I?, The Hollywood Reporter reported on October 28, 2026. The campaign against the satirical comedy included mass mailings powered by artificial intelligence to apply pressure on cinema exhibitors. Yahoo News UK also published coverage detailing the effort to boycott the film. [1][2]

The Hollywood Reporter reported that the group behind the campaign maintains ties to separate boycott efforts directed at Disney. Those previous campaigns targeted the studio for employing Israeli actresses Gal Gadot and Shira Haas. The activism surrounding the new Ali G release unfolded off-screen alongside its distribution. [1]

The film Ali G: Who Iz I? is a 2026 British mockumentary comedy written, produced, directed by, and starring Sacha Baron Cohen, according to Wikipedia. The project is a standalone film rather than a direct sequel to the 2002 release Ali G Indahouse. The Hollywood Reporter reported that the movie received mixed reviews during a limited theatrical release and is currently streaming on Amazon Prime Video. [1][4]

Online backlash began after the debut of the trailer on August 25, 2026, according to The Hollywood Reporter. The outlet noted that British commentator Afua Hirsch criticized the character, stating that Black people do not dress like that anymore. [1]